From thousands of scattered mentions to a single situation room
Turn public discourse into real-time communication decisions. Monitoring, sentiment analysis, and actionable tactics powered by artificial intelligence.
Clients who give us their trust
What changes when you have MediaWatch
You know what's being said about your organization in the media and on social networks before it escalates.
You detect signs of crisis up to 2 hours before the viral point.
You eliminate manual monitoring: the analysis arrives ready for decision.
You prioritize without guessing: the risk index orders the communication agenda.
You understand what the territory is saying with georeferenced conversation by district or zone.
You reduce response time from hours to minutes with AI-suggested tactics.
You have real-time executive visibility on a single dashboard, without jumping between tools.
You act with data: spokesperson, message, and optimal time recommended by the system.
Media intelligence as a service
IT Patagonia We configure the platform to your context, generate the insights and accompany you in the end-to-end adoption.
Total visibility
Digital media and social networks unified in a single dashboard, updated live. No switching between platforms or relying on manual reports.
Hyper platform
customizable
Thematic nodes, monitored sources, and configurable integrations according to each client's business context.
Time to market
differential
SDD (Spec Driven Development) methodology that enhances the speed of evolutionary processes compared to a traditional development service.
AI-powered intelligence
Sentiment analysis by post, strategic thematic nodes, and a virtual analyst who answers questions in natural language when you need it.
Immediate action
Tactical recommendations prioritized by urgency score: what to say, who says it, and when. The system suggests, and the team decides.
Territorial focus
Conversation mapped by district or geographical area, with volume and visual criticality on the map.
11 modules, one single platform
Executive view available from any device
We create policies, domains, intelligent glossaries, and data strategies with AI copilots that turn disparate data into key assets.
control Panel
Operational dashboard with 4 actionable KPIs with weekly variation, daily evolution curve and automatic insights of opportunities, alerts and peak hours.
Digital media monitoring
Live feed with every mention, filters by platform, sentiment, and topic. Digital press coverage with date, outlet, and topic category, with an AI-generated summary.
Viralization map
Visualization of a topic's journey from its origin to its viral peak. Detects the 2-hour window before the peak, the golden time to respond before the damage escalates.
Strategic nodes
Conversation organized around major thematic axes with sub-nodes and drill-down directly to the actual mention that originates the noise.
Smart chat
Virtual analyst with context about the territory, the actors and the recent conversation who answers queries and generates summaries and briefings ready to share.
AI Learning and Enabling
We build teams in the practical and strategic use of AI with role-based programs, industry-specific workshops and bootcamps, and AI culture and maturity assessments.
Our gaze
Partners
I turned public conversation into communication decisions
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I turned public conversation into communication decisions
Fill in your details and we'll get in touch.
